Welcome to Best for Women! Come meet our team

If we haven't yet met - hello, and welcome to Best for Women! We have witnessed too many women who have lost their confidence and are determined to help them regain their sense of self.

We believe confidence comes from three distinct aspects: 

1. Self confidence (emotional). That belief in ourselves that we are taking the next right step on our path, that we feel capable and prepared within our selves, and we are comfortable in how we present ourselves to the world. 
2. Confidence in our self (physical). There is a sense of strength and capability when we translate doing hard things physically to psychologically coping with difficult situations. Having faith in our body and bones to carry us is a confidence that not everyone has an opportunity to experience - and it is transformational. 
3. Confidence in Community (psychological). Sometimes we can draw on the belief of others in our potential to bridge our own self confidence. We believe it comes from the comfort and security of belonging to a community and knowing you are supported by someone else who cares. This external source of confidence is especially strong when that belief in you comes from a coach, mentor, or a group of women and allies who know you and want what's best for you. 

In this post we're excited to introduce you to the team at Best for Women and share the many ways that we can support you on your journey to regain your confidence, for whatever your budget. 

Reading time: 8 min

Allow me to introduce us

My name is Brooke Gordon and I'm an advocate for entrepreneurs and an Executive Coach for women in leadership and business development who are tired of having their ambition limited in the workplace (aka the glass ceiling). I help clients get clear on expectations for success so they can achieve their goals while sustaining a healthy balance.

I partnered with my good friend Christine Aarlaht, a fitness trainer and kickboxing instructor who specializes in working with women working who are ready to regain their health. Christine has plenty of experience working in male dominated fields under incredible pressure. She knows that sometimes gentle movement and stretching can help to ease a lot of tension. But she also understands that there are times to go hard and release some pent up aggression.

If you have been feeling like something needs to change, we are two coaches who want to work with you - separately or integrated.

Brooke is there to help you (re)build self confidence; Christine to help you build confidence in yourself. 

Together, we are working to build a community with a vibe that is easy going, practical and pragmatic. As you get to know us, you will know that our intentions come from a strong place of care and a desire to be supportive.

We invite you to be part of our network

So many studies state that women need access to networks as a key factor for success. What does that actual mean though?

In my previous role as National Lead for the Women Entrepreneur Strategy at BDC, I saw two things:

1. A lot of the free and low cost resources that were available by the government (at all levels) used business jargon that you have to be familiar with to find. It meant that you weren't likely to know about the programs or meet the right people unless you knew someone who already knew about it... you know what I mean?
2. I met many women were looking to build meaningful connections, explore personal and professional ambitions, and hold themselves accountable to making sustainable changes in a community that would offer tailored support. 

Here's what we did to make a difference in our own network of women and allies:

BEST FOR WOMEN LIVE PODCAST

What started as a weekly IG LIVE  to showcase and share the stories of women and allies in our network became a podcast! We talk about lessons in leadership, ideas for business development, and managing stress.

Our guests share very practical advise, experiences and are gracious to open up about what causes them stress and how they have coped with it.

We post a snippet of all the stories as an archive of the Best for Women LIVE podcast and I encourage you to subscribe on YouTube to get notified of the latest episodes.

FREE CURATED LIBRARY OF RESOURCES

Best for Women brings women together - for events, conversations, to share resources, and lift each other up. You'll find support for the many challenges that business owners, sales professionals and leaders face as they balance the juggle between their passion, work and home. 

I invite you to join this group of women who are redefining how to achieve personal and career goals while sustaining a healthy balance, at your own pace! Here's what you get when you sign up (at no cost):

• a library of free and low cost resources for the challenges you face
• expert interviews to learn from women sharing lived experience and learnings
• invitations to events and workshops with conversations and practical learning 

📧 Sign up today and get free access to a curated library and updates about our upcoming events.

What other's have said about being part of our network ...

"I can say with certainty that you are truly an advocate for women entrepreneurs because of the transformation I’ve experienced working with you! You have provided the support, tools and a genuine space that has helped bring clarity for me to elevate my brand and message and grow my social media marketing agency." ~ Rose Mills

"Brooke continually challenges my thought process and has a seemingly endless cache of resources from instructional videos, podcasts, recommended books, articles, other professionals and so much more." ~ Christine, entrepreneur 

"I met Brooke last year and I can say it's been one of my best experiences. She not only helps women with financial resources but helps them grow within. Brooke is not only about small female run businesses but she encourages and runs programs for young girls to allow them to grow and see their own potential. It begins as a young girl and knowing your value and that you are your own star. You can mention what you are struggling with and within 30 seconds she has a list of resources and suggestions. I can honestly say Brooke is the most well rounded woman I have ever met. She has a brilliant mind, is kind, positive and willing to encourage and support all of us. I have met so many wonderful women through her and she has really reinforced that Women can do anything given the right tools and through supporting one another anything Is possible." ~ Wendy, Blue Boy Organics

Are you feeling stuck and ready to make a change? Consider hiring Executive Coach Brooke Gordon.

As an Executive Coach, I work with women in positions of authority who struggle to have their voice heard at work. Many of these women are acknowledged for their hard work by being given challenging projects, and often an undefined promotion gets dangled as an elusive carrot.

My clients are business developers and sales professionals, project managers, leaders of teams, directors, VPs, and senior executives. They have ambition but don’t feel like they have everything in place to get to where they know they want to be.

Some examples of what we work on together:

• reducing the sense of exhaustion
• harnessing their passion with clarity and purpose
• deliberate stakeholder management
• being conscious and intentional in all areas of life
• developing clearer communication with a balance of brevity and empathy
• developing greater calm during times of stress, and coping with tension
• prioritizing health and the ability to recover

When asked what new strengths can you see you have developed from the experience, they said:

“I had a meeting with our CEO and he said [name] has undergone a transformation since she started working with you. He was really glad to hear you’re coaching me. I told him my chats with you helped me see the opportunity for growth. He said he sees my potential and wants me to be involved in executive decisions." ~ this client is the VP HR at a start up

“I’m more confident about what I should do moving forward. I have clarity on what I want and a better understanding of how to achieve what I’m looking for - work-life balance, compensation, who I want to work with, and how I want to be seen.” ~ this client is a front line manager in the financial services sector

“"You helped me find my voice which then led me to decide on my next professional chapter. Thank you very much!" ~ M.C., HR professional

“Brooke’s suggestions were the starting point of me developing and reframing my thoughts, and generating statements that I can be comfortable communicating with confidence.” ~ this client is a sustainability and supply chain expert

I would be honoured to walk along side you as you step confidently into what’s next for you with purpose and intention.

You can find my profile on LinkedIn and send a DM to start the conversation (no forms to fill out - let's simply start with a chat) and see if I'm the right fit for you.

Managing stress is difficult. Give yourself the gift of health with Coach Christine. 

Imagine sitting at your desk without any aches or pains, with energy and vitality! You will receive tailored adaptations for your body, pick up proper technique and common terms used in personal training, plus gain support from a group of women who also want to finish the week feeling strong, focused, and centered.

Every class with Coach Christine is designed with continuous movement, gentle stretching, breath work and the opportunity to connect in community. No equipment or experience required and her promise is you will not be sore the next day!

This is the class for you if:

• working out in the privacy and convenience of your home is ideal
• you work out but are inconsistent week over week
• free videos are sometimes challenging for your body and ability
• you paid for a program and want more accountability
• you benefit from encouragement and support

Here’s what’s included:

• Live online classes at 7pm ET every Tuesday and Thursday evening for 45-minutes
• Options for additional support to achieve your goals

Christine's clients wanted to share their experience of working with her:

"I just finished Christine's 5 week intro to fitness online course and it's great. Christine's approach to fitness is one that everyone can do. No equipment is required with the exception of a yoga mat and some light weights that could be substituted for water bottles or soup cans if you don't have dumbbells. The exercises and stretches are effective, low to no impact and best of all, you won't ache the next day! This is a perfect workout for everyone, whether you're brand new to exercise or need some movement to help with strength building and flexibility. Christine explains what to do, how to modify to accommodate your personal limits all while getting your heart pumping and your muscles stretched out. I feel stronger and my chronic back pain has eased up a lot. Thank you Christine!" ~ Allison, client

"As a busy mom of 4 and business owner I only have time for quick and effective sessions and Christine makes it worth it!!! Her whole body approach to fitness and health is refreshing and aligns with my views entirely. I highly recommend Christine to anyone who wants to improve their health and ultimately their LIFE!!!!!!!" ~ Erika, client

Let Coach Christine support your fitness goals 1:1 or join her live stretch and strength class on Tuesday & Thursday nights.

Sign up to register for a drop in session.

What does this mean for you?

We meet many strong and capable woman who are not feeling like themselves. 

If you know something needs to change and are ready for something different (but not yet sure what that is), we are two coaches who want to work with you - separately or integrated. I want to help you (re)build your self confidence; Christine's gift is helping you build greater confidence in yourself. 

Our vibe is easy going, our intentions from a strong place of care, and we offer a range of services to meet your needs and your budget. 

• free library of curated resources,
• introductions to women and allies in our network,
• 1:1 coaching with Brooke,
• self-paced courses to help (re)build your confidence, and
• group fitness classes with Coach Christine 

Don't hesitate to reach out if you have questions!

In health and friendship

Brooke